Secret Revealed: How to Make Money from Apps [Ultimate Guide]

Making a mobile app is one thing but making money from an app has its own game plans. In this article we will be answering the following question: How to create an app for free and make money ? So let's find out how. 

In the modern era of smartphones, the mobile app industry is worth more than a billion-dollars and it is getting bigger with time. So it is safe to say that mobile app developers make a plethora of money. But have you ever wondered, how to make money from apps?

Are you excited to know how mobile apps make you money and be the next big thing in this booming industry?

Then stop wasting your time and follow the lead of the article.

How Should I Start My Journey as a Beginner?

Your initial step plays a great role in your desired success in this industry. All of you want to make money but certain things will determine how much apps provide you.

The launching platform is the key factor. It is your call to develop for the Google play store, Apple app store, or both platforms simultaneously.

Apple developers make greater sums of money. One-fourth of apple developers make over $5,000 per month whereas only 16% of Android developers can reach that milestone.

Having said that, Android app developers work for a wider range of audiences. That is why some developers decide to earn money from the play store or make money from Google play which dominates the global market share.

So the amount of money you will extract depends upon which platform you have launched your app.
Flappy bird received $50k per day when it was at the top of the chart.

Making the Actual App

If you are still wondering how do apps make money, you have to understand that making an actual app using the following steps is crucial for success.

We call it our 10 step app making process for beginners:

  • Generate the app idea
  • Do research on the market
  • Set the features you want to have in the app
  • Start designing mockups
  • Start designing the app graphics
  • Create a marketing plan based on market research
  • Start building your app
  • Submit the finished app in the stores
  • Market your app for exposure
  • Get user feedback

Ideas are important for the success of the app. So we start from idea generation. But if you skip the research section by thinking that ideas are everything then you are thinking all wrong. 

Researching the market, competitors, niches and past success is very important for making money as an app developer. 

According to the stats, the android play store platform is 3 times more popular than the iOS store. So your research should check the ideas like - earn money from play store, earn money from app store and earn from other sources. 

Once the research is jotted down, please start putting your design skills. Hire a quality design team if necessary. Your investment in designing might return you a good amount of money later. 

Now, start building the app. Never compromise the quality when you are assembling your next money-making machine. 

If you don't like coding, then you have to know that it is actually possible to create mobile apps without coding. You can do that online without any software. The two main online app makers that we recommend are: appypie.com and shoutem.com .

Once the app takes shape, start your marketing efforts. Take as much feedback as possible and pivot if necessary.

Consider App Reskinning

Now your app is ready for making some money. Before you know how to make money from apps read this section first. 

One thing I would like to mention is the app mightn’t work properly after the launch. You might face some difficulties to cope with the loss of time, money, and energy. 

App reskinning is the best option in this regard.

In this method, you can envelop an already existing source code in a new design. With the help of it, you can save your money, time, and labor.

App reskinning helps you to generate high revenue from the development market but prior to that, you must avoid picking cheap source codes and bad quality designs.

Where to get the source code to reskin? The answer is simply Envato market or Codecanyon,com, look for the code of your choice get it and start reskinning it to make it your own and monetize it with Admob or other ads provider (have no worries because documentation is included, so you will follow the exact steps to reskin).

Reskinning Tools

Mobile app developers and designers use iOS: Code and Android: Android Studio to reskin for the apple and android platform respectively.

iOS and Mac mobile app developers write code in Apple’s IDE (Integrated Development Environment) by using the tool XCode. It is similar to Microsoft or Keynote. If you are not a professional programmer, there is nothing to worry about.

After a few tutorials, you will be capable of building and testing your device.

Android Studio is the place for you to write, edit, and save your projects and project-related files. It will give you access to Android SDK (Software Development Kit) to run your program smoothly.

Video and text tutorials will help you understand how it works.

Obtaining a Source Code

Developing personal code and purchasing the code are ways of finding the source code.

To develop a personal code you need to develop a unique code on the basis of your own idea of which you will be given the copyrights. With this code, you can create as many reskins of your app as you wish.

You may buy a code with some money if you don’t wish to develop a personal one. You will request a license to use this code and receive a copy of it.

According to your need, you buy an unlimited license that enables you to reskin as much as you want, or a limited license offering a limited use. (sometimes once).

Codecanyon,com, Sell My App, Apptopia, Codester like various marketplaces are available online to provide you with source code.

The idea, Code than What?

Do research on trending apps in a similar domain you want to work on. Find out their keywords, description, and demographics to attract customers.  Now make a note of where you want to improvise. 

In the meantime, you will definitely make your final choice on the platform.

To begin app reskinning you need to master yourself in editing programs like GIMP, Photoshop, or Illustrator.

An original graphic asset and the parts of the codes it refers to is the prerequisite of a high-quality design. You need to find it in a particular folder on your app.

Take note of the file size, number of graphics, and dimensions for each graphic. It is mandatory to match the redesigned files with original elements and also because those graphics will later combine to form one design.

Never let go of your app untested.

Related: Did you check these Top 4 ways on how to earn money online free ?

How to Make Money From Apps 

After learning all the basics, let’s learn how mobile apps make you some money. Choice of mobile app monetization strategy determines in which your mobile app will generate money. In the beginning, it will be tough for you to extract a large amount of money from your apps. 

You need to be very fortunate to make a great amount of money right at the beginning. There are processes and procedures to strive forward and make plans according to the product and service to gain profit from this giant industry.

Mobile apps are not just for mobile phones anymore. They are now used in additional devices and mobile apps are making money from those platforms.

Here’s a list of the monetization options you can choose for making money from your app. 

  • Selling your app
  • In-app purchases
  • In-app advertisements
  • Subscriptions
  • Referral Marketing
  • Collecting and Selling Data
  • Freemium Upsell
  • Transaction Fees
  • Crowdfunding 
  • Sponsorships

Let's discuss the top 4 monetization options so that you can choose one to get started now.

Selling your app

The best way to make good money from your app is to sell it. Choosing a good niche is very important for success. A high-paying niche can change the game in terms of the actual amount you will earn. 

But paid apps must offer better services than free ones. If you assemble poor research then there’s a chance that users will go for the free apps over your paid version.

In-app purchases

We found in-app purchase a powerful way to monetize your app. But in-app purchases can’t bring success in all the niches. For instance, gaming apps see the highest amount of return from in-app purchases whereas online shopping apps might never rely on in-app purchases. 


Mobile app advertisements can be a great source for making money. Let’s see how much money do apps make per ad - Flappy bird received $50k per day when it was at the top of the chart. 

In-app Advertisements

This form of advertising can take place as text ads via SMS, MMS, or banner advertisements that appear embedded in a mobile website. Though the scope of the mobile advertisement is far greater, nowadays largest portion of internet advertising is targeted at mobile phones. This industry was growing at an annual rate of .43 percent to 8.7 billion in 2014 and still expanding.


The name ‘AdMob’ represents the portmanteau of advertising on mobile. Google is the parent company of Admob.’ If you are thinking about mobile advertising, consider Admob since it is the largest mobile advertising platform in the world. 

The company announced at the beginning of the previous decade that it will rebuild the platform to make it easier for the app developers to work on. Admob has already served over a billion mobile banners in the mobile advertising arena. So checking out Admob before planning your monetization plan should be a priority for you.


Some niches like fitness, travel, online streaming, and event planning should utilize the power of subscriptions. Fitness apps are seeing great growth recently and they are solely dependent on subscriptions. Most of the fitness apps provide multiple subscription options for exercise routines, nutrition, and health-related tips.

Learn also: How to make money with online tools (The SaaS Business Model). And do check out this article on How you can make money on YouTube as well. It's worth it.

Final Words

We know that you’ve been searching for a source where you can just read and know how to make money from apps right away. But we recommend using our entire guide as a checklist.

Don’t rush when you are talking about making your mobile app a money-making machine. Follow the steps one by one and you will see the results soon.

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